The Ultimate WordPress Marketing Setup: 7 Advanced Plugins to Catapult Traffic and Sales

The Ultimate WordPress Marketing Setup: 7 Advanced Plugins to Catapult Traffic and Sales

October 12, 2019 40 By Ewald Bahringer


– There are a lot of plugins out there, and as a marketer, you know that there’s
so many to choose from. Some do the same things, some may not work with other plugins. Which ones should you use to make sure that you’re getting more
traffic and more sales? Hi everyone, I’m Neil Patel, and today I’m going to go over the Ultimate WordPress Marketing Setup: Seven Advanced Plugins to
Catapult Your Traffic and Sales. (upbeat music) Before we get started, make sure you subscribe to this channel. That way, when I release more videos, you’ll get notified. And if you’re on YouTube,
click the alert notification. The first plugin, Calculated Fields Form. It’s one of the easiest
ways to create a tool on your website. Tools attract backlinks,
visitors, search rankings. Just look at Ubersuggest. It’s one of the most linked to sections of the Neil Patel site. Why? Because it’s a tool. People love free tools. Whether it’s calculators for finance, mortgage calculators,
nutrition calculators, health calculators, A/B
testing calculators, heck I even have that on neilpatel.com. That’s worked well too. Car rental calculators, quote generators, all this kind of stuff helps really well. The next plugin I have for
you is Title Experiments. It allows you to test click the rates of different title
variations of your post. Remember, eight out of ten
people will read your headline, but only two out of ten will click through and read the rest. It’s all about your headline. So when you’re creating a blog post I want you to come up with
at least five variations and start testing them. And you can do so through this plug-in. Because the more clicks you get, the higher your rankings will be. For example, if everyone
did a Google search and clicked on the number two listing instead of the number one listing, what would that tell Google? Oh, the number two
listing is more relevant. It doesn’t matter if the number one has more backlinks or is
better optimized for SEO. Google will put the number two listing and make it number one. And that’s what you can do by using this plugin to
optimize your title tag. The third plugin, Gravity Forms. You want a qualified lease
for a business, right? I do this at neilpatel.com
with a multiple step form. Multiple step form reduces friction and increases conversion rates. Usually by 10 plus percent. Gravity Forms allows you
to build multi-step forms, pulls, quizzes, and surveys. It’s super effective. The next plugin, WP Mail SMTP. It’s configured with SendGrid’s SMTP. It makes sure that your
emails hit customer’s inboxes. If you’re selling anything
through your WordPress site, you usually are sending out emails. And you’ll find that they’ll
go into the promotions tab, or spam tabs. If you’re not using SMTP service, that’s what’s going to happen. You don’t want your emails
to go into the spam box. SendGrid offers 100 free emails a day, and if you use this plugin
it’s a great way to make sure that your emails hit the inbox. The next plugin, the Yoast SEO plugin. I could go into this one but
it’s pretty self-explanatory. It does everything that you need, from keynote mark-up, to
title tags, meta tags, to creating a site map for you that you submit to Google search console. It does most of the stuff you need. Next plugin, Broken Link Checker. This monitors links on
your entire website. It detects broken links
and missing images. It prevents search engines
from following broken links. You can then use this
plugin to quickly edit and fix the broken links. Creates a better user experience, and it should help with your
rankings in the long run. Another plugin that I love
is a RafflePress plugin. It allows you to host
giveaways on your website. This helps with virality, right. Because you can do things,
like when you do a giveaway, you can get more votes
through social voting. So you can integrate social media sites, and the more people share
the more votes they get. It also has email integration, so you can send out email blasts and encourage more people
to enter in the contest and giveaways. It also has tracking and
retargeting and all this stuff built into this one plugin. If you need help growing your traffic for your WordPress based site, check out my ad agency Neil Patel Digital. If you have any questions
leave a comment below. Thank you for watching, make sure you share or like this video. Enjoy your day.