Top 10 Untold Truths of Capri Sun!!!

Top 10 Untold Truths of Capri Sun!!!

October 12, 2019 94 By Ewald Bahringer


When was the last time you enjoyed a Capri
Sun? Do you sneak a few sips from your kids’ pouch, buy them for yourself, or have you
done away with it altogether for a healthier, better option? If so, you may be on the right
track because the juice brand has a few skeletons in its closet that may make you want to look
for a better option. Take a big sip and let’s check out the Top 10 Untold Truths of Capri
Sun. Capri Sun Immigrated to America That’s right, Capri Sun originated in Germany
in 1969. It was called Capri Sonne after the Italian island. It made its way over to the
United States in 1981 under the Kraft brand. The brand, of course, hit the ground running.
Who is going to complain about a juice that is in an “environmentally friendly” pouch?
Also, it was the new kid on the block so everyone wanted a taste. Capri Sun quickly made a mark
in America – we can assume this is because they brought new, exciting flavors to the
market. To this day, scandals and all, they still have a tight grip on the American market.
In Germany and the rest of Europe, this drink is a favorite and staple in kids lunch containers.
While more and more competitors close in, Capri Sun is still the leading brand. But
for how long? Checking us out for the first time? Then go
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Now, more on Capri Sun. Those Environmentally Friendly Capri Sun Packages…
Not So Friendly Yikes, 2015 was a hard year for Capri Sun.
In addition to some scandals, we’ll get to soon, the company also got called out for
their not so environmentally friendly pouches. According to the Huffington Post, the packaging
is made with “multiple layers of plastic and aluminum that are very difficult to recycle”.
They upset enough people that a coalition started basically telling Kraft to clean up
after themselves. The campaign was called “Make It, Take It”. They gave Kraft two
options: pick up after yourselves or use packaging that is actually environmentally friendly
as opposed to just telling people it is. The first option would have never worked out seeing
as it would cost too much money. Think about it, Kraft would have to hire people to go
around picking up Capri Sun packages. Or, they would have to provide cities with drop
off sites where people could drop their packages in. The best option was to just make a package
that was actually environmentally friendly. Kraft said that they have been working on
better packaging for some time now and that they already implemented environmentally friendly
cardboard boxes. It’s almost 2019 and the packaging is still the same. Capri Sun Flavors Around The World As with almost everything else, America is
the last to get the best, most exotic flavors of anything. This is no different when it
comes to Capri Sun. There have been debates online about which flavor is the best – some
say Orange, others say grape, Surfer Cool and fruit punch. However, this is only because
they have no clue what they are missing. Mango Passionfruit, Apple-Strawberry, Multivitamin,
Summer Berries and that’s only options from Africa. In other parts of the world like China,
they have Blackcurrant, Pear, White Grape and Peach Apple. How can you not want to get
on a plane just to try all the different flavors they have in Europe and beyond? In some parts
of the world, they even have a re-closable pouch. Now, I haven’t had a Capri Sun in
a while but this seems like a new and very useful concept. How Many Capri Sun Slogans? Over the years in an effort to rebrand their
product, the company has had a number of slogans. The three most popular being “The Taste
Of Fun”, “Liquid Cool”, and “Respect The Pouch”. However, around the world, there
have been a few slogans that didn’t make it out of the 80s and we like to think it’s
for a good reason. Like, “There’s Only One” – we happen to think this slogan was
way too close to the catchphrase that Highlander used. Another one was “Wholesome Fruit Juice
For Kids” but that was proved wrong on several counts. It seems as though this company is
constantly having to rebrand. We have to wonder what the original German creators think about
the numerous American scandals that surround their once pure and wholesome juice. Capri
Sun has been around too long to make basic branding mistakes to the point where they
must rebrand themselves over and over. After more than 50 years in the business, we would
assume that they would have had a permanent slogan down by now. Even if they updated their
logo, there should still be at least one slogan that everyone can relate to. Let’s see what
the next 50 years bring them. Capri Sun Tried To Revive Their Good Standing In 2015, Capri Sun tried to reclaim their
good standing in the community after a few rough scandals. What do you think is the best
way to do that? That’s right, team up with a cartoon-centered brand and leech off of
their success. Capri Sun teamed up with the minions from Despicable Me. Their partnership
with Pixar, Illumination Entertainment, and Universal Pictures allowed them to use the
likeness of the minions on all of their products. They even released a new flavor exclusive
with the Minions stand alone film called BanApple. Unfortunately, we’ll never know how it tasted,
because the flavor didn’t make it to the United States. It was rolled out in six European
markets, including Austria, Germany, and Switzerland. It will also launch in Jamaica under the revised
name of Bapple. The pouches were also collectibles because who doesn’t want to keep a juice-stained
pouch in their home (have you ever smelled rancid juice?). The 12-pack came with fun
straws and refrigerator magnets. At least the magnets are something that can be used,
those pouches just have pictures of minions on them. Regardless, the partnership was pretty
successful for the brand. Corn Syrup No More in Capri Sun In 2015, after a bit of scandalous and confusing
behavior, Kraft was forced to change the way they make Capri Sun juice. For who knows how
long, the company has been using high fructose corn syrup in the drinks to get that super
sugary taste that makes kids bounce off the walls. Eventually, they had to change the
use of corn syrup because come on, let’s be honest, corn syrup isn’t good for anyone
especially a growing child. Instead, they just started using straight up sugar which,
why weren’t they using that before? Sugar in copious amounts still isn’t healthy,
but at least it’s natural. This small change even dropped the calorie count from 60 to
50 calories per pouch. So why did Capri Sun make the change? In a statement, they said
they wanted to help parents make healthier choices for their kids – but really, we can
assume it had something to do with the fact that they needed to make a bigger and better
come back after a wicked scandal – which we’ll talk about soon. They are right though, parents
don’t want to give their kids unhealthy things especially when the media does nothing
but bombard us with the latest health crazes and diet tips. So is Capri Sun All Natural Or Not? I’m sure you can tell where this is going.
It seems like everything Capri Sun says gets contradicted in a matter of years. The company
announced in 2015 that they would be ditching their use of high fructose corn syrup. How
progressive, right? This could have been a big step for the company only if they could
just be honest about everything. You see, they had been down this road before. In 2007,
the company slapped that coveted “all natural” label on their drink pouches and of course,
they flew off the shelf. This supposed lie resulted in a lawsuit against the company.
The group of people who sued the company alleged that there is nothing natural about high-fructose
corn syrup, so, therefore, the label was false. The lawsuit was successful and Capri Sun dropped
the all-natural label from their pouch. They were eventually sued again soon after because
their other “all natural” drink Fruit Refreshers was proven to not be all natural
as well. It contained citric acid and well, there is nothing natural about that. Organic Capri Sun? The word organic is a buzzword. Put it in
front of anything and you attract the attention of a bunch of people who most likely wouldn’t
have looked at your product before. So, of course, Capri Sun jumped on board. In 2016,
the company introduced their organic line of juices. People think they are doing the
very best thing for their health by consuming anything that says organic. But truthfully,
it doesn’t always mean healthy. Especially when it comes to Capri Sun. According to the
Huffington Post, there is a significant difference in Capri Sun and organic Capri Sun. They compared
the nutrition labels and surprise, surprise it wasn’t great. The calories increased
from 50 to 70, the total carbohydrates increased from 14 to 17, which accounted for 13 grams
of sugar originally to 16 grams of sugar in the organic version, and the sodium jumped
from 15 to 20 milligrams! So that’s more calories, more sugar, and more sodium. Where
is the good in that again? If organic is supposed to be healthier, how is Capri Sun doing just
the opposite of that? The Moldy Truth of Capri Sun Here it is, the big scandal. Back in 2012,
a  parent claimed they found mold in their child’s Capri Sun drink pouch. Initially,
the brand never responded. Probably chalk it up to someone trying to pull a get rich
quick scheme. Unfortunately, for the juice company, that was not the case. In fact, after
the initial claim, more parents began to come forward with complaints. Supposedly, mold
was floating in the bottom of their children’s drink. Or worse, their kids were sucking that
sticky, gooey, furry mold into their bellies. How could Capri Sun possibly come out from
under this? Well, the company claimed that this is nothing but an “extremely rare”
occurrence. But of course, to combat the mold problem, the company implemented this “really
cool” and not at all related to the mold scandal pouch with a clear bottom. They also
reminded consumers that their products are all natural. Also basically said without saying
that this is the price one pays for an all natural product. They said since there are
no preservatives, even a small hole in a pouch means air can get in, allowing mold to form,
and that’s why they say you should throw away any leaking pouches. But keep in mind,
no one reported a leaking pouch, just mold in their drinks. Capri Sun Shouldn’t be Fuzzy It’s hard to say how much fungi we are comfortable
with being in our food. However, we can safely say that 5 is too many. We would like to point
out that juice probably shouldn’t have fungi in it at all. Was the Capri Sun mold scandal
just a series of a few coincidences? Well, a research project conducted in 2013 had Capri
Sun filtered through a vacuum just to see what would be left behind. To their surprise,
they found five species of fungus. One of the researchers said that this amount of fungus
was in the popular juice because they don’t add preservatives. Too many fungi were able
to survive the juicing process. However, they did throw the product a bone by letting fans
know that you may not die or get sick from consuming this mold. A researcher said that
the worst part of the whole thing is just how gross it looks. This is probably the best
news possible for Capri Sun. At least they know that their moldy drinks have a low chance
of hurting anyone – well, seriously at least. We can only imagine that over time this will
become more of an issue. Kraft is trying to right as many wrongs as they possibly can.
But, knowing what you know now, is it too late for them? Or, will you still be partaking
in a sugary sip of your favorite playground pouch juice? While sipping on juice or not, we’d love
it if you clicked on one of our other great videos. You can also find out how to become
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